Grounded in the belief that great work brings greater benefits to the community, Fortis Mumbai - consisting of four hospitals in Mulund, Vashi, Kalyan, and Mahim - initiated the #AllisWellMumbai social media campaign last year to help the city emerge from the COVID-19 gloom. The campaign clinched bronze at the recent Economic Times Digiplus Awards 2023 (regional category) with a reach of over 8 million people.
The campaign leveraged the hospital’s social media platforms including Facebook, YouTube, Instagram, Twitter, and LinkedIn, as well as other channels such as emailers and WhatsApp, to assure patients that it was safe to visit our Fortis Hospitals even when COVID-19 was at its peak. It successfully drove home the message that patients must not neglect their illness due to the pandemic and should continue to consult with their doctors while monitoring their health in a safe environment.
Aligned with IHH’s Care. For Good. aspiration, Fortis Mumbai believe in supporting its patients within and beyond the hospital. The hospitals’ caregivers understood the panic COVID-19 created in its wake and remained available for patients, physically as well as via teleconsults.
The #AtFortisWeCare Fortis Mumbai team proudly share this win with their consultants, partners, and the community who gave wings to this campaign and contributed to its success.
Congratulations Team Fortis Mumbai 👍👏👏
Related Stories
IHH Singapore Honoured for Corporate Giving Excellence
Gleneagles JPMC Strengthens Cross-Border Healthcare Collaboration
From Patient to Pillar of Support: A Cancer Survivor’s Journey at Acibadem Kent Hospital
When Neslihan Ergin was diagnosed with breast cancer in early 2020, she never imagined that the hospital where she received treatment would one day become her workplace and her new purpose.
Pantai Hospital Ipoh Achieves Surgical Milestone with First Minimally Invasive Thymectomy
With the successful completion of its first minimally invasive surgical procedure to remove the thymus gland, Pantai Hospital Ipoh has taken a major step forward in patient-centred care.
Gleneagles Hospital, Lakdi-ka-pul Performs Groundbreaking Heart Procedure
Our hospital in Hyderabad has set a new benchmark in cardiac care in India through a rare, minimally invasive procedure.
IHH Singapore Wins National Honour for AI-powered Nurse Rostering System
At the National Healthcare Innovation & Productivity (NHIP) Awards 2025, IHH Singapore received the Best Practice Medal for NurseShift.ai, an in-house developed, AI-powered nurse rostering system.
